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Bashkim IsaiCreative Technologist
Bashkim IsaiCreative Technologist

NIVEA CRUK Sunburn Risk

A mobile website which provides skin protection information depending on the UV levels at your location

Brief

Help people be informed about the risks of sun damage

Strategy

Informs people about their local forecasted UV levels

Implementation

A mobile web application which retrieves the UV levels from theMET office

Deliverables

  • nivea.com: sunburn risk

Clients

Nivea UKin conjunction withCancer Research UK

Agency

Critical Mass
Senior Creative Technologist

Markets

  • United Kingdom

Audience

  1. Mothers

Launched

Key Technologies

  • PHP
  • JavaScript
  • Soma.JS
  • HTML5

Artefacts

Mobile web application

The application asks the user to identify the factors which can contribute to the risk of sun damage including:

Ask for the colour of the user's skin: pale skin is more susceptible to sun damage.

Ask for the user's geographic location to identify the UV levels forecast for that day as published by the UK MET office.

Provides skin protection advice relevant to the individual.

Collaborators

  • Bashkim Isai
    Technical Consultant
  • Tom Cole
    User Experience Design
  • Kristel Cornell
    Creative